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TMRW.TDay ~ The Vibe

June 17, 2017 By Michael

Photo (above) by Corey Hamilton

Culture Festival in Jamaica | TMRW.TDAY | Beachside Music Venue (Photo Description: Stage facing towards the land and the photo is taken looking straight at the stage towards the ocean horizon | Seven Mile Beach | Photo Credit: Michael Morahan
TMRW.TDAY | Negril, Jamaica | Photo Credit: Michael Morahan

TMRW.TDAY is a unique gathering of mindful reggae lovers. The cultural fest has a touch of house, a toe-pinch of white sand beach, a mouthful of flavorful fruits, a breeze filled with tropic scents, and island lifestyle for the retreat of a lifetime, and plenty of reggae to sooth your soul.

As an American who had never been to Jamaica before, it took a few days to reset my urgent internal clock, from a rapid walk to a soulful stride, more closely matching the graceful rhythm of the waves.

With early morning 8am, (yes this was ‘crack of the dawn early’ or the coffee shop is still closed early), Meditation the day started with a gentle stretch of the body and mind.  The venue was a 5-minute walk from where I stayed, so just an easy stroll on the beach and I was on “festival grounds”.  The meditation on the beach was enhanced with some live instrumentation for stress elevation.

Irie Soul's Stacy leading a yoga/meditation class ~ Savasana ~ Photo by Corey Hamilton
Irie Soul’s Stacy leading a yoga/meditation class ~ Savasana ~ Photo by Corey Hamilton

The Irie Soul Beach Wellness Program has a plentiful schedule of meditation (starting at 8am) and various yoga classes throughout the day. Clear-minded people flow off the mat and into the mingling area. Friendships created from the chance occurrences at Chances on the Beach.

With fruit drinks, a full bar and some local food, everyone is well nourished and in a good mood.

The pace of ‘island time’ is a phenomenon not unique to Jamaica.

The tides map the hours of most businesses and the music fills the void.

The event schedules tended to begin at least 30 minutes late, which made it easy to be early.

The live headlining acts command control of the 11pm-2am time frame.

Fun Fact:

The newly enacted Jamaican law requires a permit to host events at night and promoters must obey the Noise Abatement Act. “… permission is given to have an event up to 12 midnight during the week and 2:00 a.m. on weekends…  These laws are to protect the patrons that are coming to your events. Organizers must take into consideration the safety and security of the patrons. We (JCF) want the patrons to be safe,” – Head of the JCF’s Corporate Communications Unit (CCU), Superintendent Stephanie Lindsay (Jamaican Government).

 

Naturally, music pushes the limits.

 

Photo Credit: Russell Ward
Main Stage TMRW.TDAY | Negril, Jamaica | Protoje | Photo Credit: Russell Ward

 

Tmrw.Tday is run on island time and is designed for relaxation. With built in “just chill mon” times from 9am-4pm followed by a drum circle session from 4pm-7pm, one is never rushed.  Plenty of time for livin, chillin, and being. A dive into the tropical jungle. A dip into the calm ocean.  A soak on the white-sand beach.

Photo of the sunset over the ocean with a small motor boat silhouetted in the foreground.
Photo by Michael Morahan

The pace of the island is ⅔’s time, a slow wandering stroll’s beat.

The energy of the island comes from the sun during the day and from the people at night.

Looking back on the festival…

Tmrw.Tday was simple yet diverse. Easy to navigate yet spread out.  The variety of venues and attendees made the whole thing a pleasant experience.  We are excited for what the future of this Culture Festival has in the works.  First-year festivals are by definition an experiment, a new test and there are many unknowns to be worked out along the way.  With the first year

Don’t worry, we covered the music from Tmrw.Tday as well!  Music from Jamaica and Tmrw.Tday Festival 

 

 

 


 

Impressions from the Jamaican Culture:

Photo of street market in Negril, Jamaica. Colorful bags and clothes hanging on walls.
Photo by Michael Morahan

[quote] A morning went a little something like this:

I stroll to the beachside restaurant.  Get out my pen, notebook, & order:

“A Jamrock omelet, coffee & water, please”

“Ya mon”

“Thank you”

The rain yields for the time being to a cloudy haze that blends the ocean’s horizon into the sky.

The temperature is ripe.

The humidity is lively.

The pulse of the island is coming into light.

From the crickets of the night to the dancing paintings and carvings on the wall, music runs through them all.

The soulful melodies spill forth, almost involuntarily, from the locals.

Is everyone a natural vocalist?

[/quote]

The small businesses thrive in Jamaica and the markets are vibrant with people and goods. One person employment can be seen from the seven-mile beach.

One beach hustler’s day

Mad Rebel Recording Studio with two musicians out front of the ocean-front recording studio| Negril, Jamaica | Photo Credit: Michael Morahan
Mad Rebel Recording Studio | Negril, Jamaica | Photo Credit: Michael Morahan

A man carries coconuts, straws, and a hatchet. “Coconuts…” he says, as he walks along the beach trying to make eye contact with any and all tourists. He takes 5-7 steps.  “Coconuts…”  he repeats, as he is now 1o-15 feet further down the beach. He knows the limitation of his voice’s range and he is competing, after all, with other people and the ocean.  Again 5-7 steps.  Finally, “Coconut Mon….” for the last 1/3 of his vocal cadence.  The three-part vocal loop seems to serve as advertising, a pace setter, a marching beat, and reassurance that he is actually getting somewhere on the 7-mile beach.  If you are sitting on the beach you will probably hear the loop twice as he passes. What is that rule 7 for advertising again?  Oh ya, that people buy after they hear about your product several times.  When business is good, a quick walk inland and a new harvest can be acquired. When the sun gets low the day is done.

Each step is one closer to a new sale.  “Co-conut”… “Coco-nut”… “Coconut Mon”…

“There are around 500 beach hustlers” – Paul (beach hustler)

There is an ever-changing flow of people, tourists, and travelers who soak up the island tropical sun.

Friendly entrepreneurs selling a story with their product or service. Friendly people so jolly that a word is worth it.

The smooth trotting pink-hatted horse riding salesman, slowly making his moves. Everyone is hustling their products and services

A Yoga class stretching on the beach. Photo by Corey Hamilton with a man in a pick hat leading a horse in the background by the edge of the ocean.
Yoga Stretch | Photo by Corey Hamilton 

Later that day, the pink-hatted beach horse salesman scored a lady tourist for the ride of a life. He washes the young rider with vocal melodies and song.  With gentle guidance and a quick step, the man leads the lady and horse along the water’s edge. (The legend himself can be seen in background of the picture – see left)  
Creativity in approach, service, products & storytelling is on full display. Rude guests foil high hopes.

Clearly, the Jamaican culture benefits from tourism, festivals, the cross-cultural exchange of ideas.  Jamaica continues to attract creative minded people to the lush jungles and white sand beaches, to enjoy a brief visit to paradise.


 

 


 

 

 

We covered the music from Tmrw.Tday as well! Read and take a listen here: Music from Jamaica and Tmrw.Tday Festival 

 

 

Filed Under: Caribbean, EARTH, English (US), Festival, Genre, Islands, Jamaica, Language, New Music, Reggae, Tmrw.Tday, Vocals Tagged With: #TmrwTday, 2017, 7 Mile Beach, be, Beach, Culture, Culture Fest, fest, Festival, Food, freio, fresh, gathering, happy, irie, jamaica, laugh, Meditation, Mile, Mindful, Music, Negril, Ocean, Paradise, Party, Peace, Reggae, sand, Scenic, Seven, smile, smiles, Soul, sun, sunny, tday, Tmrw, Tmrw.Tday, TMRWTDAY17, TmrwtTday, Tropic, TT17, warm, West Indies, Yoga

7 Clever Ways to Profit From Your Music

January 4, 2016 By FreioMusic

Seven Clever Ways to Profit From Your Music

 

In this blog post you will learn some of the best proven strategies used by some of the most successful musicians around today.  If you have been a professional musician for decades or are just starting out today this article is for you.  These seven clever ways to profit from your music have been tested and proven by some of the best musicians out there.  This article will help you monetize and maximize the impact of your new musical release.

 

7:  Sell Stems

An other strategy that caters to musicians is to enable people to buy the ‘stems’ (individual tracks or instruments) that comprise a song. This strategy will likely only make you money from other fellow musicians. For instance a rudimentary version of this strategy is to sell an instrumental version of your track and remove the vocal stem from the final product. You could also sell just the vocal stems. Perhaps if you are Carlos Santana you could sell the guitar parts only. It is up to you how you slice up your songs and sell the parts. Some musicians refuse to show the listener ‘under the hood’ of the artwork. It is revealing when you tear apart a song into its components. The purpose (from the consumer’s end) is to isolate individual sounds to create a better remix or sample of the song. If you want to encourage others to remix or sample your song, you should consider releasing the stems to one or all of your songs.

 

 

6: Sell High Quality Files for More Money

One clever strategy is to enable the purchase of your music in multiple file types. MP3s, the most common musical file type, is compressed. Compressed files are great to conserve space and to pack as many songs as possible on an iPod or your phone. Compressed files are not high quality. Some careful listeners (a.k.a. Audiophiles) will be able to notice the difference between a compressed file and an uncompressed file if the song is played on high quality speakers or headphones. If you want to make more money from your music, sell different file types at different price points. One great platform that enables you to sell different audio files is Bandcamp.

 

 

5:  Sell a Package Deal

Give your customers incentive to buy all of your albums or an album rather than a song.  Some clever musicians prevent the purchase of particular single songs on iTunes and encourage people to buy the album to gain access to that particular song. You can also sell a package that includes your music as well as apparel or memorabilia.  You can give a relative discount, compared to buying each item separately,  to your fans for buying the package.

 

 

4: Touring Up-sales

As you tour, you can and should maximize your reach by selling products at the show. You can sell apparel such as hats or shirts. You can sell memorabilia such as posters or stickers. You can sell your music by offering physical sales of your album. The key to this strategy is hiring someone to manage and run your merchandise table while you are focused on preforming. You need to make sure that your sales will continue while you are on and off stage. Collect emails and make sure to reach out to your fans!

 

 

3: Raise Money From A Crowdsourcing Platform

This technique is especially useful for young musicians or musicians who are tight on cash. Are you ready to get into the recording studio but the price tag is intimidating you from pulling the trigger? As your fans for support in exchange for an exclusive offer or bonus. Your fans can help you raise the money needed to get into the recording studio and create that album you have always dreamed of. Crowd funding reduces the risk of launching your album to the sound of crickets and a negative bank account. Every musician should understand that there is a huge investment of time and money to create, record, and promote their music. With some support from your fans, you will know that people want to hear what you are working on.  Not only will you be assured that people are interested in your upcoming release, after your first sale, you are in the green and making profit.  You no longer have to worry about ‘breaking even’. Your expensive recording costs will disappear.  Your ‘studio time’ will be already covered and you now have a solid base of fans to help you promote your work when the launch date arrives. There are many crowd funding platforms that are popping up but two of the most popular platforms are: Kickstarter, and Indiegogo.  For a great resource to compare the two platforms: click here

  

 

2: Pre-sell Your Album

If you have an established fanbase, one of the more lucrative strategies is to presell your upcoming album. Pre-sales create excitement, anticipation, and money for you, the artist. When the album is finally released you can be sure that all of your pre-order customers will be thrilled to finally get their ears on your music. Your pre-order customers will help generate a boost to the awareness of your music. Your music depends on word of mouth and people becoming aware of your music. By pre-selling your album, your album will launch from a solid base of passionate fans who will help you every step of the way. Imagine launching your album knowing that you already have 1,000 people who have already bought your album at $10. That is right, you just earned $10,000 prior to the first day, and you now have 1,000 excited fans sharing your album all over social media! Compare that to launching with no guarantee that your album will sell to anyone. Of course if you do your homework by creating incredible music, touring to create enthusiastic fans, and promoting your music on all of your platforms you will likely not launch to the sound of crickets. What is there to loose? Nothing. By Pre-selling your album, you will only extend the time you are able to sell your music. You can even use some of that revenue prior to launch to hire the best mixing and mastering engineers to give your album even more value.

 

 

1: Sell Your Free Music

How can you sell you free music? Great question and the answer is not necessarily obvious. You can sell your music in exchange for an email address (example: enter your email to download). An other strategy is to take the middle path. You can also leverage multiple platforms and cater to those customers. For example: Pretty Lights a Colorado native has demonstrated this strategy with extraordinary prowess. Pretty Lights enables free downloads from his website while simultaneously selling the same music in iTunes. Derik Vincent Smith, the mastermind behind Pretty Lights, has said that he earns $100,000 from iTunes per month! (Source: Fast Company)

 

 

Thats it! You have now know the 7 Clever Ways to Profit From Your Music.

 

Still Want More?

Join the conversation by commenting. What is your favorite strategy?

Here are your bonuses!

Learn how to market and launch your music with our free e-mail course: ‘5 Steps to Better Market Your Music‘

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Filed Under: Colorado, EARTH, Genre, Instrumentation, Live Music, Marketing, Musicians, New Music, North America, Profit, USA Tagged With: 7, Clever, Deal, freio, fresh, from your music, how to, how to profit, How to profit from your music, Launch, make money, Marketing, Monetize, Money, Music, Musician, Musicians, my, Package, Profit, profit from music, Sell, Seven, Strategy, ways, Ways to Profit, your

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